'till next time.. cguro nasa mood na ulit ako.. :)
Monday, April 20, 2009
As per request
O ayan shirl.. finally.. nakapagblog ulit ako hehe.. i dont have some stories to tell pa kasi.. wala pang bagong news.. haayy.. uhmm
Wednesday, January 7, 2009
Happy New Year!
1. This year I hope I could finally meet the "one".
2. I want to have LG Cookie or LG Secret or LD Beauty hehehe or kahit anong touch screen phone.
3. I want to have my first Php 50,000 in my savings.
4. I want to have a new house.
5. Have a peace of mind.
6. I want to do all my plans this year (work related issues).
7. I want to have my own business.
8. I want to travel again in or out of the country.
9. I want to have a PSP or Ipod Touch.
10. Be more attentive, sensitive, nice, sweet, and thoughtful hehehe (feeling ko kasi yan ang mga kulang pa sa akin ehh)
2. I want to have LG Cookie or LG Secret or LD Beauty hehehe or kahit anong touch screen phone.
3. I want to have my first Php 50,000 in my savings.
4. I want to have a new house.
5. Have a peace of mind.
6. I want to do all my plans this year (work related issues).
7. I want to have my own business.
8. I want to travel again in or out of the country.
9. I want to have a PSP or Ipod Touch.
10. Be more attentive, sensitive, nice, sweet, and thoughtful hehehe (feeling ko kasi yan ang mga kulang pa sa akin ehh)
10 Things You Need to Know About your Prospects
1. Your prospects need you. Do you imagine that by promoting yourself, you are intruding on or interrupting your prospect? Are you thinking, “They won’t want what I have,” or “They’ve probably already got someone.” Well, as Stock Photography Guru, Rohn Engh, likes to say, “At this very moment, your prospects are waiting for you.” Whether it’s true about a specific prospect is irrelevant; if you approach each prospect with that frame of mind, you’ll make a better presentation.
2. Your prospects want to look good. Things are kind of scary out there. No matter the industry, from copywriting to graphic design, things aren’t the way they used to be — not for you and not for them. So what they want from you, over and above what they’re asking for, is that you make them look good; that’s your real job.
3. Your prospects are, well, lazy. That means you have to do some of their work: help them find you, help them contact you and then, of course, help them work with you. The fewer obstacles they have to surpass, the more likely they are to follow through, and the more likely you are to get the work.
4. Your prospects have got a lot going on. Don’t lose sight of their big picture. In the office, there are interruptions galore. They can’t get anything accomplished, their desk is a disaster area, their voice mailbox is jammed, their e-mail is stacking up. In a word, things are out of control. You are just one of the many things they are trying to focus on. Now try to ask: why aren’t they calling me back?
5. Your prospects act on impulse. We all do this: we see something interesting, we get excited, we call for information and when it comes, we put it in a pile. Determine as quickly as possible if you’re dealing with an impulse inquiry and waste as little time as possible with them. But don’t write them off entirely; just put them on your quarterly mailing list and let them come back to you. Real needs and desires will stand the test of time.
6. Your prospects need to pigeonhole you. Although you hate it, let them do it; in fact, help them. Give them a box to put you in, and a label to put on your box. (I’m speaking figuratively here.) There’s plenty of time to tell them more later about your full range of services.
7. Your prospects may not know what they need. Listen to them and provide a solution to their self-defined needs. Offer a few alternatives for them to choose from. If necessary, explain, without trying to persuade, why what they say they want might not be the best thing for them. Then, let them decide.
8. Your prospects need time. It’s not always a put off. Believe them when they say they have to think about it, or that they have to sell the idea to someone else. We all need time to think, time to get ready, to adjust, to clear our plate. Give them the time they ask for, and then keep in touch, reminding them that they were interested. And remember that some things will never come to fruition. That’s life.
9. Your prospects are people. Your relationships are not with companies; like it or not, they’re with human beings. And relationships are more important now than ever because, with everyone moving around, you better believe they’re taking the Rolodex (or Blackberry) along.
10. Your prospects are just like you and me. Don’t forget: you are a prospect to someone out there too. Which defenses do you use? How do you want to be treated when someone is marketing to you? How often do you want someone calling? How much freedom and time would you like to have to think about a product, to ask questions and to make your decision? How do you want to feel about the process when it is over?
2. Your prospects want to look good. Things are kind of scary out there. No matter the industry, from copywriting to graphic design, things aren’t the way they used to be — not for you and not for them. So what they want from you, over and above what they’re asking for, is that you make them look good; that’s your real job.
3. Your prospects are, well, lazy. That means you have to do some of their work: help them find you, help them contact you and then, of course, help them work with you. The fewer obstacles they have to surpass, the more likely they are to follow through, and the more likely you are to get the work.
4. Your prospects have got a lot going on. Don’t lose sight of their big picture. In the office, there are interruptions galore. They can’t get anything accomplished, their desk is a disaster area, their voice mailbox is jammed, their e-mail is stacking up. In a word, things are out of control. You are just one of the many things they are trying to focus on. Now try to ask: why aren’t they calling me back?
5. Your prospects act on impulse. We all do this: we see something interesting, we get excited, we call for information and when it comes, we put it in a pile. Determine as quickly as possible if you’re dealing with an impulse inquiry and waste as little time as possible with them. But don’t write them off entirely; just put them on your quarterly mailing list and let them come back to you. Real needs and desires will stand the test of time.
6. Your prospects need to pigeonhole you. Although you hate it, let them do it; in fact, help them. Give them a box to put you in, and a label to put on your box. (I’m speaking figuratively here.) There’s plenty of time to tell them more later about your full range of services.
7. Your prospects may not know what they need. Listen to them and provide a solution to their self-defined needs. Offer a few alternatives for them to choose from. If necessary, explain, without trying to persuade, why what they say they want might not be the best thing for them. Then, let them decide.
8. Your prospects need time. It’s not always a put off. Believe them when they say they have to think about it, or that they have to sell the idea to someone else. We all need time to think, time to get ready, to adjust, to clear our plate. Give them the time they ask for, and then keep in touch, reminding them that they were interested. And remember that some things will never come to fruition. That’s life.
9. Your prospects are people. Your relationships are not with companies; like it or not, they’re with human beings. And relationships are more important now than ever because, with everyone moving around, you better believe they’re taking the Rolodex (or Blackberry) along.
10. Your prospects are just like you and me. Don’t forget: you are a prospect to someone out there too. Which defenses do you use? How do you want to be treated when someone is marketing to you? How often do you want someone calling? How much freedom and time would you like to have to think about a product, to ask questions and to make your decision? How do you want to feel about the process when it is over?
Friday, December 26, 2008
Happly Holidays
Merry Christmas to all! Grabe it's a long holiday.. dami pwede gawin.. dami gusto gawin kaso hindi ko alam kung pano uumpisahan..
Another year is coming.. 2008 is a better year to me. I hope 2009 would be far more better than this year.
Happy New Year!
Another year is coming.. 2008 is a better year to me. I hope 2009 would be far more better than this year.
Happy New Year!
Thursday, December 11, 2008
Yey I have a new Digicam
Friday, November 7, 2008
Five top tips for Marketing Success
by Philip Kotler
1. Come in under the radar
"Building a brand is a roll-out process, not a drop everywhere in the world at one time. Do you know what the best selling imported beer is in the United States? It's Corona. Who would expect a beer from Mexico to be popular? The fact is it's a terrific beer. But they didn't just come to the U.S. and put it everywhere. They went to the cities with a Mexican population -- Los Angeles, Chicago, New York -- and then they put it in restaurants and stores there. The key to brand-building is to have something good that you roll-out in a very intelligent way. Maybe even invisibly for a while because you want to be under the radar screen of competitors."
2. Know your customer
"There are still too many CEOs who identify marketing with selling and advertising. But marketing has evolved to be not only product centered but customer centered. We are saying you've got to understand and choose the customers you want to serve. Don't just go after everyone. Define the target market carefully through segmentation and then really position yourself as different and as superior to that target market. Don't go into that target market if you're not superior.
"We are trying to make the case that it's much more important for a company to be customer-centric than product-centric. The same customer you have for product X, may be available for product Y and Z and so on. And you won't know that if you have separate product managers, each only concerned with selling his or her product."
3. Own your branding
"We are not in a state of competition anymore; we're in a state of hyper-competition. So people are desperately looking for handles -- functional features, emotional appeals -- that will draw people to their product. We should think of owning a word or a phrase that helps to build customer retention and loyalty. Look at how we buy the Mercedes because it's the best engineered car. We buy a BMW because it's the best driving performance. We buy the Volvo because it's the safest automobile. A lot of these companies lose that edge too, but they don't lose the impression."
4. Stay ahead of the competition
"The worst thing is that if something works, your competitors are going to clone it and before you know it anything that you had as a differentiator is imitated by the others. So you're in the business of constant innovation. Constantly asking yourself, 'Three years from now, what will our differentiator be?'
"I had the CEO of a large company approach me and ask me to sign a copy of my book, which I always do, but this was a first edition from 1967. I looked at the book and I said I won't sign it. 'Why not?' he asked. I said, 'That book is from before there was the Internet. It has very little on branding, so I think it's useless.' At which point he said to me, 'Are you trying to sell me a new copy?' And I said, 'Yes, but it's not for my benefit-- I don't need the money." Markets change, so marketing has to change."
5. Make it an experience
"Once in a while we find someone having a whole new approach to a mature market. Starbucks is a very good example where coffee is coffee but they decided to sell it differently, put a higher price, make it good-tasting and make it an experience rather than just some coffee. In fact, I've heard that if Starbucks closed its shops, a lot of people would go crazy. They are in such a habit of going to the Starbucks before work, taking the coffee, and they'd become desperate otherwise.
"There's a big movement to say, 'we're not just adding services to our business and our product, we're actually trying to design an experience.' You'll see that language being used. We're in the experience design business."
from www.cnn.com
1. Come in under the radar
"Building a brand is a roll-out process, not a drop everywhere in the world at one time. Do you know what the best selling imported beer is in the United States? It's Corona. Who would expect a beer from Mexico to be popular? The fact is it's a terrific beer. But they didn't just come to the U.S. and put it everywhere. They went to the cities with a Mexican population -- Los Angeles, Chicago, New York -- and then they put it in restaurants and stores there. The key to brand-building is to have something good that you roll-out in a very intelligent way. Maybe even invisibly for a while because you want to be under the radar screen of competitors."
2. Know your customer
"There are still too many CEOs who identify marketing with selling and advertising. But marketing has evolved to be not only product centered but customer centered. We are saying you've got to understand and choose the customers you want to serve. Don't just go after everyone. Define the target market carefully through segmentation and then really position yourself as different and as superior to that target market. Don't go into that target market if you're not superior.
"We are trying to make the case that it's much more important for a company to be customer-centric than product-centric. The same customer you have for product X, may be available for product Y and Z and so on. And you won't know that if you have separate product managers, each only concerned with selling his or her product."
3. Own your branding
"We are not in a state of competition anymore; we're in a state of hyper-competition. So people are desperately looking for handles -- functional features, emotional appeals -- that will draw people to their product. We should think of owning a word or a phrase that helps to build customer retention and loyalty. Look at how we buy the Mercedes because it's the best engineered car. We buy a BMW because it's the best driving performance. We buy the Volvo because it's the safest automobile. A lot of these companies lose that edge too, but they don't lose the impression."
4. Stay ahead of the competition
"The worst thing is that if something works, your competitors are going to clone it and before you know it anything that you had as a differentiator is imitated by the others. So you're in the business of constant innovation. Constantly asking yourself, 'Three years from now, what will our differentiator be?'
"I had the CEO of a large company approach me and ask me to sign a copy of my book, which I always do, but this was a first edition from 1967. I looked at the book and I said I won't sign it. 'Why not?' he asked. I said, 'That book is from before there was the Internet. It has very little on branding, so I think it's useless.' At which point he said to me, 'Are you trying to sell me a new copy?' And I said, 'Yes, but it's not for my benefit-- I don't need the money." Markets change, so marketing has to change."
5. Make it an experience
"Once in a while we find someone having a whole new approach to a mature market. Starbucks is a very good example where coffee is coffee but they decided to sell it differently, put a higher price, make it good-tasting and make it an experience rather than just some coffee. In fact, I've heard that if Starbucks closed its shops, a lot of people would go crazy. They are in such a habit of going to the Starbucks before work, taking the coffee, and they'd become desperate otherwise.
"There's a big movement to say, 'we're not just adding services to our business and our product, we're actually trying to design an experience.' You'll see that language being used. We're in the experience design business."
from www.cnn.com
Tuesday, October 28, 2008
Finally I have decided..
Maybe were better be as friends na lng.. mas ok.. walang hassle at walang pressures.. I think your not the right guy that I'm waiting for. Ok naman tayo as Friends.. so be it..
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